Creating Landing Page For Your Business Website

Creating Landing Page For Your Business Website

When it comes to building your business’s growth, there are many useful resources you can use. Strategies you can plan. SEO effort is also considered to be beneficial for business to build visibility and reputation. Landing page is one of the forms of SEO efforts you can use to maximize your business website. However, creating landing page should be done correctly and effectively as well to give the best impact.

Landing page for your business

A good landing page should be informative. It should have strong message that resonate with the vision of the brand itself. The headers need to be optimized as well. The structure, design, as well as content should be produced to result optimized finish product for your website. Important things to consider when making landing page for your business website should be as follows. 

Creating Landing Page For Your Business Website

Landing page structure

As mentioned above that the structure of your landing page should be planned carefully. It determines how great user experience will be.  Not to mention that the structure is also important to optimize for conversions. Managing the structure of your landing page is the responsibility of your content and design professionals. In this case, it is also important to use visualization tools allowing you to see the traffic of your site so you know which area gained the most attention. 

Impact of the landing page

Considering the impact of the landing is also important to ensure that you deliver the right message and what you sell. Thus, it is critical to ensure that your landing page provide a value that will be beneficial for your customers. A unique landing page is good but it won’t make an impact if it doesn’t have anything considered valuable for your customers. Thus, include something valuable in your landing page such as information about warranty, satisfaction guarantee, promotions features, etc.

Compact informative contents

Creating Landing Page For Your Business Website

Informative content is what a landing page should have. However it is also essential to know the line between being informative and being too much. Giving your customers too much information won’t make your brand gain more interest. Simple landing page with informative content is enough to give best user experience for your customers. Make sure that the landing page won’t lead your customer to more confusion. Make the features accessible and useful for them.

High quality branded contents 

The content in your landing page should content elements that can make your customers put their trust on your brand. Making your brand trusted and reliable is also a goal to achieve from landing page. Every customer wants to know if the company is worthy of their money or time. There are many elements you can include to build trust in your landing page such as testimonials from your previous customers. 

SEO-friendly contents and page structures

Your website can become your best salesperson if you can optimize its potential. One of the most effective strategies is to create a landing page that appeals to Search Engine Algorithm. It means, you need to pay attention on essential elements such as keywords, meta descriptions, titles, etc. It results in more optimized search rankings. 

The New WFH: Working from Holiday Inn Nusa Dua Resort

New trend is emerging: a remote working from beachfront Nusa Dua resort. Is it really feasible?

Who knows that in 2020 we must leave our high technology, fully equipped office to work in our home, with just perfunctory internet connection. Working from home is one of the new normal during the Covid situation. While it might mean that you can get up from bed right at 8.55 am and work straight on your pyjamas, the WFH add some stress to the remote working difficulties. It’s not only about dealing with jagged internet connection. It also covers worker’s struggles on dedicating a proper workstation in one corner of their house, minimise distractions from kids, pets, and other member of the families, and juggling between works tasks and domestic duties that need to be done.

The New WFH: Working from Holiday Inn Nusa Dua Resort

At the outset of Covid-19, employees are offered a new experience; an option to work from somewhere remote with high-speed internet and admirable sceneries. For you who are living and working in Bali, you can make yourself at home in the comfort of Holiday Inn Nusa Dua resort and do the work while soaking up in the luxury of tropical ambience. Not something for everyone—especially when your salary was cut due to the pandemic—but definitely something worth to try if you have the budget.

Work from Nusa Dua Resorts; the Benefits

The New WFH: Working from Holiday Inn Nusa Dua Resort

It’s easy to enlist the advantages you’ll get from working from the Nusa Dua resort. High speed Wi-Fi is obviously on the list; no more freeze on Zoom meeting or interrupted webpages loading. A quiet and nice ambience definitely improves the working mood. It’s easy to get ideas to flow when you are in the right mood. You don’t have to clean up one corner of the house to make it comfortable for working—and ‘decent looking’ for video conference. And when you’re bored, you can request a set of table and chair to work on the poolside or the resort’s private beach.

A Slashed Rate

With restrictions on international flights, resorts cannot put hope on international tourists right now—and probably not until the end of 2020. Offering a WFH packages open the opportunity for occupancy and keep the resort running. They know that in this economy, people will be quite protective with their bank account but with discounts and slashes stay rates, bored WFH employees will consider a change of scenery at an affordable price.

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A Relaxed Working in Vacation Ambience

The New WFH: Working from Holiday Inn Nusa Dua Resort

The last time you are working on a hotel was probably when you are on true holiday and your manager suddenly called you to tap on some important project that has yet to be finished. You cannot stop your head to scream inaudible swears, working impatiently as you want to go back to the pool as soon as possible. Working on holiday is a nightmare, but enjoying holiday ambience while working is something else. This is what you’ll feel while working at the Nusa Dua resort; finishing deadline at the convenience of holiday homes.

Also, hotels and resorts has been trained to cater for business guests for decades. Working from resorts means you have the availability of meeting room, business lounge, and office supplies for meetings just in one booking. It’s far easier to work here especially when you have a list of business relations who need an immediate meeting in the time of pandemic.

Sustaining Your Successful Business By Keeping Your Creativity Alive

When it comes to sustain the success of your business, it requires lots amount of creativity. People say that innovation is essential for you to keep your business going. However, there must be times when you feel like you are getting stuck without any inspiration to lit up your creativity. It is not the end of the world and you can still get your inspiration back by making some efforts. 

Sustaining Your Successful Business By Keeping Your Creativity Alive

Creativity and more sustainable success of your business

As entrepreneur, you are required to be creative and full of innovation. However, you are also human being who experience a slump in your life when you feel like you don’t have anything to inspire you. Running business is not easy even when you have built your own success. You need to maintain and sustain the success of your business. To do that, you need your creativity to stay alive. Here are several ways to do it.

Feeling Stuck? Go Somewhere New and Get Rid of the Burnout

When you feel like inspiration is hard to come by you feel like being stuck in the same situation. The reason maybe because you are literally stuck in the same situation or place for too long. Thus, take time off and go somewhere to get rid of those burnouts. Spend your weekend with your families or friends to travel to places you haven’t been able to visited. You will return feeling refreshed and recharged. You can also simply go on a drive when you feeling uninspired so you have your fun time alone.

Open Your Mind to Ideas

Sustaining Your Successful Business By Keeping Your Creativity Alive

Do not close yourself from the ideas that come from other people. You need to give chance to every member in your team to speak up and share their ideas. Even if their ideas turn out to be not something you may need, you may get some inspirations from that. Or, you can try to talk more with other people outside your professional circle. You can listen to your friend’s story more and hear what their problems. 

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Stay Focus on the Industry

It is important for you to stay focus on the industry where your business is currently involved. However, it is such a great idea to give yourself a chance to observe and learn from other industries. Sometimes, the reason you get stuck in the same place is because you only see from one perspective. When you open up more, you may see things differently. There must be something you also can learn from other industries in which you can use later to improve your business.

Try learning new hobby or skill

When you learn something more, your creativity is improved automatically because your skill is broader. Your knowledge of things will be expanded even if it’s something that is unrelated to your business. Try to set some goals from what you learn. This will help you to develop habit of setting new goals so you won’t feel stuck at the same place. Thus, you will always be eager to create or develop something new to sustain your business’s success as well.

Diving in Komodo: Other Side of the Trip You Should Prepare

Diving in Komodo: Other Side of the Trip You Should Prepare

You have long heard the excellence of Komodo National Park, one of the New 7 Wonders of Nature and the cherished UNESCO World Heritage. One of the jewel of the sea in Southeast Asia. The richest marine biodiversity in the world just after the famous Raja Ampat. The last land of prehistoric beasts—the legendary Komodo Dragons. It is extremely unlikely you can appreciate everything Komodo brings to the table—both in land and under the water—without bouncing on one of those Komodo liveaboard trip. Yes, you heard it right. Diving in Komodo comes in liveaboard and that’s the thing you should prepare other than wet suits and dive bags.

An open excursion with diving liveaboard in these far flung islands can be an mind-boggling encounter. Numerous travelers consider it to be an opportunity to associate with new similar-minded individuals, getting new information, and experience awesome dives in a new destination together. Before you board, here are barely any tips to make your Komodo diving outing better and smoother.

Diving in Komodo Calls for Personal Towel

You might be asking, “why should I bother bringing my own towel when it’s provided by the diving liveaboard?” Well my friend, if you are not embarking on those luxurious Komodo cruisers, you gonna want to bring your own towel. That’s the little things that would make your whole Komodo diving trip different. You know exactly the cleanliness of your towel and, most importantly, knowing that no one is using that but you. Also, bring a spare towel cause you’ll get wet a lot. Like, you going to require it as often as possible after each make a plunge Komodo’s many jump locales.

Jump on Komodo Diving Without Expectation

Diving in Komodo: Other Side of the Trip You Should Prepare

It goes past saying that Komodo’s water is home to numerous uncommon, colorful marine animals. Pigmy ocean ponies, dugongs, manta beams, and dolphins are among the uncommon sight. Ocean apples, rhinopias, sharks, and turtle are very normal, however the locating can’t be ensured. You might have heard some divers talking about sightings of some rare underwater animals on their blogs, but it best to leave your expectation on the shore. Do not take it with you as you dive. Remember that these magnificent animals are wild creatures, and they will carry on like so. Again, do not be too disappointed if you can’t see the much-awaited dugongs, for example, for example, upon your Komodo diving trip.

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Got Any Special Request? Talk It Early

It is safe to say that you are oversensitive to explicit food? Can’t eat anything other than plant-based feast? Do you lean toward a littler tank to plunge due certain condition? Go tell the liveaboard teams on the off chance that you have an exceptional solicitation, particularly when it concern nourishments. Komodo liveaboard financial plan ordinarily serve their suppers in buffet style, where the team will cook enormous lumps of nourishments and everybody will take their own part. Give the team sufficient opportunity to set up your extraordinary solicitation.

Set up Some Ice Breakers

On board Komodo diving trip, you gotta meet a bunch of divers and travelers from everywhere throughout the globe. Furthermore, it’s not only for a couple of hours meeting—you will live with them for a few days ahead. In occasions such as this, set up some short tales about your experience, tales, and few non-dreadful jokes for breaking the ice.

Take Your Small Business To The Next Level

Small business has potential just as large corporations to succeed. If you think your small business couldn’t reach success due to lack of financial support or innovations, you are wrong. Your small business has opportunity to reach success and increase its growth spurt. Of course, it is not an easy feat but if you start doubting yourself, it will be harder to reach your goals. Keep in mind that your mindset can affect the way you run your business. Stay positive while doing the best you can is what you can do to help your small business get scale. 

Take Your Small Business To The Next Level

Level up your small business

Handling your business on your own can be overwhelming but it doesn’t mean you will always struggle to reach success. There are challenges obviously, but they are things you have to face so you can reach your goals of success. It is important to keep trying your best to grow your small business and take it to another level. Here are what you can do.

Have a distinct point of view

From business experts, it is important for small business owners to have distinct point of view. It is also important for them to know the right approaches to the market. Gaining popularity within the market is nice but is not the only thing that can ensure your business’s success longevity. You have to pay attention to the stakeholders of your business including investors, customers, and your employees. If there are stakeholders whose point of views are not aligned, it is best to eliminate them. Eliminating unprofitable and unqualified or non-target customers is needed so you can more focus on your resources. 

Keep in mind of your finite resources 

Take Your Small Business To The Next Level

Always keep in mind your own small business finite resources. They are talent, time, and capital. Make sure to not dilute your resources by doing a bunch of different things. Your small business’s approach and perspectives need to be clearly communicated, defined, and operationalized. This way, it can attract more people that will be contributing to the growth of your business significantly. 

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Develop resilience among employees and investors 

When you plan to take your small business to the next level, it is important to develop resilience among your employees and investors. It is essential process to cultivate an emotional commitment from your employees and investors so you are sure that they will be with you through various challenges until success can be reached. Ensuring your employees to be more connected to the purpose of your business can be challenging but it will pay off if you can make it. 

Redefine your innovations

It is also important to redefine your innovation. Instead of keep looking for new products, additional functions, or more features, it’s better to pursue the value and consistency of innovation. When you can sell and price consistently, you will be able to get to the middle market and grow. Meeting the expectation of your customers through your products and service should be the main focus. There should also be a balance of worth between what your company and customers think. 

Why You Should Visit Benoa Resort After Quarantine

Why You Should Visit Benoa Resort After Quarantine

Life during quarantine must be pretty boring. Having to work from home may be fun at first, but you are starting to miss your colleagues now. The only form of entertainment available is the internet. That’s why you need a breath of fresh air once quarantine is over. Some people choose to go to resorts with beachfront view for vacation—which is a good choice actually. Benoa resort, for instance, gains interest from many travelers worldwide and can accommodate every vacation wishlist you’ve been dreaming about.

The Benoa Resort is Located on the Calmer Side of Bali

Benoa, being on the Southern part of Kuta to be exact, gives a relaxing and peaceful impression for everyone coming to visit. It is the exact opposite from the busy Kuta streets. Most of Benoa resorts have beautiful beachfront views, making your vacation experience more exclusive and worth to remember.

Besides its peaceful location however, there are plenty of reasons on why you should visit Benoa resort after quarantine.

Luxuriousness Guaranteed

Why You Should Visit Benoa Resort After Quarantine

Resorts in Benoa are among many exclusive and luxurious places to stay in Bali. If you’re an avid high-end traveling, you will have to seriously consider this destination. The reason many travelers enjoy visiting Benoa is that the ambience in the area is like you’ve never seen anywhere before. Also, once you see the beaches around Benoa, you’ll understand why they are willing to dig deep into their pocket for the luxury.

Plenty Activities for Families

Going on vacation with the whole family will also be very common after quarantine. That way, you get to share the vacation memories together. Now that you’ve chosen Benoa resort for your destination with your family, you need to figure out what activities you and your family members can do during your stay. There are many activities for you and your family in Benoa. If you stay in a beachfront resort, you can play beach volleyball or soccer, learn to fly a kite, or even building sandcastles under the sun. Renting a bike in the morning or the afternoon is also an option to check out the surrounding with the family. Many Hindu temples in South Kuta are open for visit if you and your family are keen on learning more about Balinese culture.

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Benoa Resort is Synonymous with Water Sports Paradise

Being the prime destination for surfers, Bali never failed to catch the attention of many travelers across the globe whose interest is to catch a wave. If you’re determined to learn how to surf, you can always find reputable surf schools that are as persevering as you are on learning to ride the wave. Many other options of water sports are available for you, starting from fly fishing, parasailing, jet skiing, to underwater walks. Water rafting is also another option of water sport you can do during your stay. Most Benoa resorts offer information about these recreational activities, so you can always ask them if you want to do it.

Signs Of Failures Small Business Owners Should Know

Small business is a promising step into success you set as goal. Starting a business sounds easy. In fact, it is possible for anyone to start their own business. However, building it into something bigger and sustainable in the long term is what more challenging about running a small business. According to the statistics, around 20% of small businesses fail within their first year. It is actually a good thing because it means the majority of small business can make it past the ever challenging first year. However, it is still such a huge percentage. How can you know if you are one included into that 20%?

Signs Of Failures Small Business Owners Should Know

Signs of failures of your small business

Business is said to be a game of number and logical thinking. What you decide determines the future of your business. However, it is not as simple as it sounds as well because there are many factors affecting the risks and consequences as well as reward. It makes decision-making process even harder. Are there any signs to know if your business is destined to fail?

Before you go further…

As mentioned earlier that what you decide can determine your business. It means you cannot actually predict the future of your business but what you do can affect it. It is not you that can determine the success of your business but more of what you do. Therefore, the process of making decision is really essential in running a small business.

The ethic and competence of your workers

Signs Of Failures Small Business Owners Should Know

One of the signs of failures can be seen through the people you hire. If you hire incompetent people with poor work ethic, the chance of your business to thrive is getting lower. This is actually an avoidable mistake. When you are more willing to hire amazing people, the bright future is more visible and reachable. You can avoid it by hiring the real talents from the start even if they are way smarter than you or more skillful in what they do they you are. Consider testing their basic skills, evaluating their emotional intelligence, as well as their amazing past work.

Poor marketing plan

Poor marketing plan is also one of the signs of failures you can notice of your small business. If you keep implementing poor marketing, you lack solid ground for your business to survive. Keep in mind that marketing plan is essential in running a business regardless the size. In small business though, it is the key factors to thrive. Make sure that you have solid marketing plan that has clear picture of your future customers, the kind of approaches you are going to apply, and how to make it work in the long run.

Unclear communication

Poor communication and team management are clear signs of failure a business can show. If your business is lack of effective communication and solid tea, management, the more troubles to come. A You need to implement transparency in communication. Also, building a solid team is essential so that everything can be managed well. Good communication and solid teamwork are great recipe to build successful business.

Every Diver Need to Know: Komodo Diving Liveaboard Booking Essentials

Every Divers Need to Know These Komodo Diving Liveaboard Booking Essentials

It’s a major holiday for divers when they decide to hop on a diving liveaboard and have the ultimate diving trip for days. This is the time when divers could have 100% diving-concentrated escapade. And in a faraway, remote destination as Flores, diving is one of the main dishes you don’t want to miss. The Komodo National Park, known for its million-years living fossils the Komodo Dragons, hides ultra-rich, healthy marine life beneath its crystal-clear waters. Divers and ocean enthusiast alike flocks to the UNESCO-protected park to enjoy the beauty of Komodo’s underwater. Komodo diving liveaboard is one of the most popular vessel to venture in the national park and it’s obvious to see why. However, there are essential issues that need to be addressed by divers if they want to sail and dive with these diving liveaboard boats.

Your Experience Matters; Komodo Diving Liveaboard Has it Standards

The Komodo is not an easy destination. It’s otherworldly good and mindblowing, yes, but it’s not necessarily friendly for us two-legged earth walkers. See, what makes Komodo so rich in biodiversity and so healthy is the strong stream of currents from two oceans; the Indian Ocean and Pacific Ocean. This means the currents in Komodo can be very strong and challenging to navigate.  You need to have at least Advanced Open Water certification and dozens of dives on your belt. Some serious Komodo diving liveaboard even require divers to have minimum 30 – 50 dives before joining the trip. This is not “ridiculous” or anything. It’s mere to ensure that you are experienced enough to truly enjoy the diving without putting danger on yourself.

Be Honest with Yourself

Every Divers Need to Know These Komodo Diving Liveaboard Booking Essentials

Learn the nature of Komodo’s underwater before you go. The depth of sites, currents, visibility, temperature, and everything. DO you think you are qualified to go there? Be honest with yourself. If you don’t think you can handle it, look for alternatives. Contact your Komodo diving liveaboard to pick up sites that are more “beginner-friendly”. Though not as many as the “regularly challenging” sites, Komodo has a handful of mellower dive sites that less-experienced divers could enjoy.

Your Expectations of Komodo Diving Liveaboard

What do you think you need to have in a Komodo diving liveaboard? What are things that nice to have, but okay if you can’t? Some divers might put their priority on the availability of dive gear rental, nitrox, or wet room. Others need to have designated camera room on the liveaboard to process their underwater masterpiece. Some divers need to have a certain degree of comforts in their cabin or they won’t get the much-needed rest, while others don’t mind sleeping in an open deck as long as they got a good dive. Every diver has different needs and priorities when it came to a diving liveaboard.

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Diving Locations in Komodo

There are two things that come with Komodo diving liveaboard. First, you book a slot for yourself (or for two—depend on who comes with you) and join a scheduled open trip. Second, you charter a diving liveaboard for yourself. The first option is definitely cheaper, but you can’t choose the diving destination on the list. Either look for a diving liveaboard with dive destination that match your wish list or take it as it is. The second option is way more expensive, but it gives you the flexibility to tailor the destination according to your wish. That means you can add the less popular or more remote dive spot on the list.

How To Be An Inspiring Leader

Lading your team while running your own business can be overwhelming unless you have key factors to help you handle them successfully. One of the most important factors is leadership. You leadership traits and qualities affect people around you and how they perceive you as their leader, boss, workmates, motivator, and more. Growing your business while leading your team member is possible especially when you apply interpersonal leadership. 

How To Be An Inspiring Leader

Become an inspiring, strategic leader

It is not easy to become such an inspiring leader especially when you are not used to the role. However, running your own business requires you to learn how to become a leader at least for your own team. It is important to develop qualities and traits that can help you manage your team and business successfully. 

Own interpersonal leadership

To become an inspiring leader while running successful business, you have to own interpersonal leadership where you enable others to speak for themselves. Instead of dictating, you guide the others to help them more outspoken with their own thinking and action. This is also a great strategy to motivate and boost the other confidence. It can help spark their strength. It is not easy because you may have your own issues or problems to deal with both professional and personal. However, being an inspiring leader is truly rewarding not only for your business but also for your own personal growth and development. 

Influence through feeling and emotion

How To Be An Inspiring Leader

There are many ways you can influence others especially the people around you such as team members, customers, clients, etc. You can influence them through their feelings and emotions. You can also influence them by sharing more knowledge which also help spark their own ideas and way of thinking. To become such an inspiring leader,  you have to be willing to do good for others. You also have to be compassionate of doing what you are good at. And, you have to do something good for yourself. 

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Do something meaningful to people

When you do something good for the others, make sure that it something meaningful. However, you also have to remind yourself to keep doing what you are good at and always do the best. In the ends, the result will be rewarding both for you and the people around you. Inspiring people is not as easy as it looks. It is such a hard achievement. To be called inspiring, you have to own great qualities in influencing people positively. 

It’s okay to make mistakes 

To be successful in leading people while running your business may takes time. You may also make mistakes along the way. However, it doesn’t matter because even you can learn from the mistakes. Learning how to become an inspiring leader while motivating yourself to become a successful entrepreneur is possible. The key factor to the success of such achievement is behavior which involves other important aspects such as value, relationship, and attitude. 

During your effort to develop yourself to become inspiring leader, you have to pay attention the important tasks. They are to establish structure, provide leverage, and boost confidence of people around you.

What You Wish to Know Before Going on Scuba Diving Nusa Penida Trip

What You Wish to Know Before Going on Scuba Diving Nusa Penida Trip

When you heard about Nusa Penida and scuba diving, you will probably thinking about the infamous Manta Ray and Mola Mola sunfish. These local residents of Nusa Penida waters have been attracting the attention of worldwide divers and crowned as the local star ever since. The prospect of meeting these awe-inspiring creatures might excites you, but you should not just hop to Nusa Penida without much preparation. Well, you might have a scuba dive centre to arrange all the transportation, accommodation, and diving hassles (that’s convenient!), but they won’t tell you everything. Here’s some lessons learned from previous divers and travelers alike from their trip to Nusa Penida. 

Should You Bring Your Own Equipment for Scuba Diving in Nusa Penida?

If you’ve been travelling to the corners of the world in pursuit of the clearest waters and richest ocean life, you might have been used to pack your dive gears on the bag. While it’s comfy to wear your own stuff, you actually don’t need to bring them all. Just use some from your dive centre and pack lighter. You don’t want to be burdened with heavy equipments when there are so much exciting adventure to do in Nusa Penida!

Let’s Talk About the Currents

What You Wish to Know Before Going on Scuba Diving Nusa Penida Trip

Contrary to most dive sites in the mainland Bali, the currents in Nusa Penida is quite strong. And that’s what attracting the majestiv Manta Rays to come around in the first place! Given with the situation, you need to be at least having Advanced Open Water license to be able to dive in the island. Scuba diving in Nusa Penida should be proceed with caution. Most of the dive will be drift diving—it’s totally fun for the experienced! Also, the water in Nusa Penida is quite cold—despite of the strong sun. So you might want to invest on bringing (or renting) a warmer wetsuit here. 

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The Sun is Hot and Unforgiving

This need to be remember all the times! Seriously. Think about all the heat and the sun you get in Bali and double it up in Nusa Penida. Think about the sun to all aspects of your travel. The sun in the beaches could be very hot and almost painful to walk on during the noon. Think about snorkeling just in bikini. You will basically roasting your self and come back with awful sunburn in the back and the limbs. Buy a removable sleeve piece or wear light jacket if you want to motorbike around. Slather all the reef-friendly sunscreen to your body and face. Reapply when necessary. Bring a bottle of aloe vera gels to soothe your face and body after the dive. Think about all the things you need to combat the strong sun during your scuba diving time in Nusa Penida. 

Scuba Diving in Nusa Penida Means Away from Modern Civilization

Nusa Penida is away from all the swanky beach club, luxury spas, or organic cafes in Bali. While it means Nusa Penida is fairly free from heavy congestion, it also means that everything in the island is pretty basic. That includes public facilities like ATM places. There are hardly ATM box in Nusa Penida and sometimes they are even out of order. If you plan to have a scuba diving holiday in Nusa Penida, consider to bring enough cash to last for your entire time on the island.